Managing the message - and your reputation
During this one-hour discussion, Stu and John will share the secrets of managing your reputation by engaging the media. Learn how to determine the right message to deliver; how to develop messaging you can own; how to practice; and most importantly, how to negotiate and control the terms of engagement.
Stu McNish is a trainer, speaker, video producer and award winning television reporter. Over the course of his career Stu has taught countless professionals how to prepare for media interviews and to speak in public. As a television reporter with Global TV, Stu won numerous awards for his work, ended the careers of politicians, spoke out on behalf of those who didn’t have a voice and made a difference.
In 1998 Stu left reporting and created Oh Boy Productions, a production company producing Truly Compelling Videos for TV, Corporate Clients, Government Agencies and Not for Profits.
John Stufflebeem was the voice of the American forces during the War in Afghanistan - Operation Enduring Freedom. Based at the Pentagon, Stufflebeem daily briefed more than 200 reporters from around the world. He is an accomplished spokesperson, speaker, and thought leader having delivered speeches and addresses in more than 20 countries. A powerful advocate for the strategic initiatives that companies must pursue in today’s dynamic environments, he regularly addresses industry and government leaders around the world, providing guidance on their most complex communications and management challenges.
Stufflebeem is an advisor and mentor to military commanders in NATO, US Ambassadors throughout Africa, the Near and Middle East. He works with major energy and shipping corporations in the U.S. and internationally, shipping ports, their authorities, and U.S. Homeland Defense agencies including the U.S. Coast Guard and the International Maritime Organization. John brings firsthand experience from the White House as an aide to the president during the crises in Panama, Iraq, the invasion of Kuwait and for the U.S. government.